The Philadelphia 76ers were the third best-selling team in merchandise this regular season, behind only the Golden State Warriors and the Cleveland Cavaliers, according to sales on the NBA’s official online store which were released Tuesday morning by the league.
It’s the highest ranking the Sixers have had since they finished the 2002-03 season in the same position.
The 76ers have sold the most gear of any team since March, according to Fanatics, which runs the league’s online and physical store in Manhattan.
“Much like our players, our brand resonates both locally and globally,” said Chris Heck, president of business operations for the 76ers. “We feel like this brand accurately reflects the fun nature of this team.”
For the third straight year, Warriors star Stephen Curry‘s jersey was the best seller in the NBA, while LeBron James finished second. Warriors forward Kevin Durant finished third, Milwaukee Bucks forward Giannis Antetokounmpo was fourth and Boston Celtics guard Kyrie Irving rounded out the top five.
It was a huge jump for Antetokounmpo, who finished ninth last season in the annual jersey sale rankings.